Clothing store display with racing suits, shirts, and accessories hanging on racks, and a large sign above that reads '50% OFF WILSON'.

Old Soul Finds

Old Soul Finds is centered on nostalgia and old-school culture. I designed the logo system and swing tag to reflect the authenticity, and timeless appeal of vintage streetwear. Pulling from classic typography, textures, and era-driven references, the branding was intentionally stripped back and tactile, reinforcing a sense of credibility, and cultural roots within the streetwear space.

Collection of vintage-style stickers with red, black, and white color schemes, featuring logos, slogans, and designs related to Old Soul vintage goods, including a circular sticker with a rider on a bull and the phrase 'We Got the Goods, Old Soul Fin
Clothing rack with colorful dresses, skirts, and shoes including red, blue, gold, and animal print. A sign says 'WE GOT THE GOODS' with a tote bag hanging.
Black storefront with a logo of a person riding a horse on the lower window, red brick wall on the left, and text on the upper window that says "WE GOT THE GOODS."
Person holding a white tote bag with red and yellow text that says, "WE GOT THE GOODS." The person is standing indoors near shelves with clothing.
A vintage-style living room with a leopard print velvet sofa, pink hydrangea flowers in vases, a small black table with Vogue magazines and a potted plant, and a background of clothing rack with colorful garments and hanging lights. Decor includes pi
A red poster with a black and white illustration of a cowboy riding a bull, with the text 'WE GOT EM' repeated in the background.
A display case with a vintage Aldoug's Finks sign, a photo of a person with bracelets and a ring on their hand, and a black sign with yellow text that says "WE GOT THE GOODS."
Clothes hanging in a closet, including pants, shirts, and a leather jacket, on black hangers inside a wooden wardrobe.
Close-up of two pins on denim fabric, one circular with the text 'We Got The Gods, Old Soul Finds' and an illustration of a cowboy riding a horse, and one star-shaped with red fill and silver outline.